In 2009 SMS, along with eight other printing plant partners formed a working partnership. SMS and those printing plant partners throughout the Southern and Western United States joined forces to assist American Classifieds/Thrifty Nickel Publishers in lowering their print/distribution costs and in increasing their advertising revenues.
SMS is a Christian-based print/web print and advertising sales consulting firm which has been designed to assist America’s Shoppers. This specialized consulting firm has over 40 years’ experience developing lucrative sales strategies for print and web shopper publications from Arizona to Florida, Colorado to Texas, and all states in between. SMS also provides web and heat-set printing consultation services that deliver quality printing with the shortest turnaround times. SMS’s Print Partners can print all of your publications print needs, from special glossy sections to business cards, and have them delivered with your publications to your office every week.
What does the SMS/Print Partnerships mean for you as a publisher?
Any American Classifieds/Thrifty Nickel, or Associate Shoppers can now receive the combined support and expertise of both firms in one package. Publishers can print with a local printer, receive the best quality, full-color weekly print jobs, with the most lucrative advertising sales deadlines, and the lowest rates available. In addition, SMS’s services are free to every Shopper as long as they print with an SMS Print Partner.
The SMS/Print Partners promise. We provide every Shopper with the ability to lower existing weekly print costs, while matching or extending their current ad deadlines. As part of the Print/Sales package a SMS Media Consultant will provide your Publication sales consulting, support, training and assistance in growing your Shopper’s ad revenues.
The SMS/Print Partnerships are game changers for American Classifieds/Thrifty Nickel Publications. The partnership reduces production costs while increasing ad revenues. Down economy or Up economy, SMS can give your Shopper the ‘One-Two Punch’ you need to make sure 2012-2013 are profitable publishing years for your publication.
From the front-end to the back-dock, SMS delivers money-saving and revenue-increasing advice as well as training with practical implementation. From your long-term printing and fulfillment needs to web design and everything in between, SMS can assist you in increasing revenues as well as save you money and time with quality printing alternatives.
We assist small to medium-sized media companies with business help that works on a daily basis. Using an SMS media specialist is the fastest and most dependable way to increase sales and profitability. We help create new sales while increasing historic accounts to keep your media business up, running, and flowing smoothly. SMS has years of media experience in print and web ad sales, and from our unique, aggressive perspective we can see things that may be overlooked from the trenches of your publishing operation. We can help you determine what direction your business needs to take to increase your ad and/or circulation revenue streams and increase your bottom line.
SMS can design, execute, coordinate, optimize and monitor targeted increases in the number of active advertisers as well as readers/viewers. Our advertising sales management consultants can improve processes involved in selling ads in the field, by telecommunications or by web. We can increase your sales in display, classifieds, national/regional advertisers, pre-print inserts, to all web-based advertising.
By helping our clients make or exceed aggressive revenue goals, we can free up some of your valuable time to focus on building the business you have worked so hard to create.
Print/Web Ad Sales and Circulation Assistance for today’s market. SMS consultants provide hands-on, on-site training of field as well as in-house sales representatives and implementation of sales incentives under management’s guidelines. We design and put into action programs and procedures to increase print/web ad sales in all categories starting with the weakest link in any media customers operation. Our consultants have consistently been successful in increasing revenue streams in R.O.P., Classifieds word and display, pre-print inserts, and all web-based ad sales. We have also been very successful in increasing non-paid circulation growth. Our circulation assistance includes on-site training and implementation of distribution plans to retain and even increase your publications’ total circulation to maximize your advertisers’ responses.
Printing and Fulfillment Services Brokering that lowers Your Costs.SMS has years of experience partnering with the most reputable and established printing and fulfillment companies in the south. These media relationships allow SMS customers the best deadlines, the best quality, the quickest and most dependable deliveries or mailings at the lowest price available in the industry. Our relationships with the top printers have been nurtured over 40 years of doing business in the U.S.
When SMS is successful in negotiating a print proposal from a printer that you want to contract with, then your publication is billed directly from that print plant business office. Also, your production and distribution departments work directly with the printer’s pre-press and delivery personnel. After an agreement is reached, there is no middle-man to slow things up, you are direct to your printer. SMS only gets involved with your printing again if you have a problem that can not be resolved to your satisfaction.
Specialized Printing that increases your revenues. From concept to artist’s design to printing to insertion to delivery/mailing to billing and finally collections, SMS consultants shepherd your products from start to finish. We can provide turn-key printing from the smallest brochure with sheet-feed presses to million-plus heat-set press runs.
Marketing Specialists: Our marketing consultants can help you to create business plans and ventures to establish awareness about what your media business does and what you are trying to achieve.
Web Marketing Specialists: SMS web marketing consultants can help you and your staff create the on-line visibility you are looking for, as well as help keep your web site up and running for undisturbed ad revenues.
Recruiting:Our media consultants are always aware of media sales talent that are willing to relocate and make a significant difference to your bottom line. Really good media sales representatives are harder than ever to find. Even with all the recent recession, we have found that in most cases the best ad sales reps have been retained and rewarded to stay put. SMS consultants have access to a standing pool of eager, successful salesmen and women to match up with any of your needs. If you have sales personnel that need additional on-site training for them to reach their full sales potential, we can make that happen as well.